Media planning
& buying
Taking the seeds
far and wide.
As a proudly home-grown division, our track record in media planning and buying is built on over two decades of helping ambitious, marketing-fuelled brands reach and exceed their business goals. Through enduring partnerships, we take our clients – often from relative obscurity – to mass-market distinction.
Our media planning and buying services span all paid media – from TV, radio and across digital platforms. We understand the relationships between offline and online media and the impact on the wider marketing strategy. We’re media-agnostic, so our planning is geared to our clients’ interests only.
With a results-driven, accountable ethos, we’re focused on getting our clients the highest possible return.
Expertise
& Solutions
Planning & buying offline media
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Print – newspapers, magazines and special supplements
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Outdoor – billboards, LED screens, static banners
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Elevator and lift lobby screens
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Direct marketing
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Radio, television and cinema
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Mall media
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Transit media – buses, metro (stations and trains), taxi and trams
Planning & buying offline media
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SEO & SMM
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Programmatic advertising
![](https://www.watermelonme.com/wp-content/uploads/2021/08/Events_Icons-5.webp)
Native advertising
![](https://www.watermelonme.com/wp-content/uploads/2021/08/Events_Icons-7.webp)
Geo-fencing
![](https://www.watermelonme.com/wp-content/uploads/2021/08/Events_Icons-7.webp)
SMS
![](https://www.watermelonme.com/wp-content/uploads/2021/08/Events_Icons-2.webp)
Google Display Network
![](https://www.watermelonme.com/wp-content/uploads/2021/08/Events_Icons-4.webp)
Digital media
![](https://www.watermelonme.com/wp-content/uploads/2021/08/Events_Icons-6.webp)
Mobile network advertising
![](https://www.watermelonme.com/wp-content/uploads/2021/08/Events_Icons-6.webp)
Advertising on social media platforms
Making the right investments
When it comes to media buying, we’re renown for our strategy, planning and buying skills. Check out our case study for a brand you should know by now!